/* SOCA Studio home pages (index.html and au/index.html) */
:root{
  /* Layout: the examples are the proof, so they appear in the hero and get the most room. Prices are plain and visible. */
  --paper:#FBFAF7; --soft:#F1EFE9; --ink:#15171C; --ink-2:#4A4F5C; --blue:#2F5BEA; --blue-d:#1E3FB0; --mari:#F2A33A; --line:#E4E1DA;
  --display:'Bricolage',system-ui,sans-serif; --body:'Instrument Sans',system-ui,sans-serif; --focus:#2F5BEA;
}
html{scroll-behavior:smooth}
body{background:var(--paper);color:var(--ink);font:400 17px/1.6 var(--body)}
.wrap{max-width:1180px;margin:0 auto;padding-inline:24px}
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;padding:14px 22px;border-radius:10px;background:var(--blue);color:#fff;font-weight:700;text-decoration:none;border:0}
.btn:hover{background:var(--blue-d)}
.btn--line{background:transparent;color:var(--ink);box-shadow:inset 0 0 0 1.5px var(--ink)}
.btn--line:hover{background:var(--soft)}
.btn svg{font-size:20px}
.top{display:flex;justify-content:space-between;align-items:center;gap:16px;padding-block:18px}
.logo{display:flex;align-items:center;gap:10px;text-decoration:none}
.logo img{width:34px;height:34px}
.logo b{font:700 22px/1 var(--display);letter-spacing:-.01em}
.nav{display:flex;align-items:center;gap:26px}
.nav a{text-decoration:none;font-weight:700}
.nav .btn{padding:10px 18px}
/* hero: type your business name, see it on a phone */
.try{grid-area:try;margin-top:30px;max-width:30em}
.try__label{display:block;font:700 15px/1.3 var(--body);margin:0 0 8px}
.try input{display:block;width:100%;box-sizing:border-box;font:500 20px/1.2 var(--body);padding:15px 18px;border-radius:14px;border:1.5px solid var(--ink);background:#fff;color:var(--ink)}
.try input::placeholder{color:#8E929B}
.try input:focus-visible{outline:3px solid var(--focus);outline-offset:2px}
.try__types{display:flex;flex-wrap:wrap;gap:8px;margin-top:14px}
.try__types button{padding:9px 14px;border:0;border-radius:999px;background:transparent;color:var(--ink);font:700 15px/1.2 var(--body);box-shadow:inset 0 0 0 1.5px var(--line);cursor:pointer}
.try__types button:hover{box-shadow:inset 0 0 0 1.5px var(--ink)}
.try__types button[aria-pressed="true"]{background:var(--ink);color:#fff;box-shadow:inset 0 0 0 1.5px var(--ink)}
.try__types button:focus-visible{outline:3px solid var(--focus);outline-offset:2px}
.try__more{margin:18px 0 0;font-size:15px;color:var(--ink-2)}
.try__more a{color:var(--ink);font-weight:700}
.stage{grid-area:stage;align-self:center;--ry:-14deg;--rx:4deg;--sw:260;display:grid;justify-items:center;gap:16px}
.stage__3d{position:relative;width:100%;height:calc(var(--sw) * 2.1641px + 86px);perspective:1500px;display:grid;place-items:center}
.stage__phone{position:relative;z-index:2;width:calc(var(--sw) * 1px);padding:11px;border-radius:46px;background:var(--ink);
  box-shadow:inset 0 0 0 1.5px #3A3E48,0 46px 70px -38px rgba(21,23,28,.6),0 16px 26px -20px rgba(21,23,28,.45);
  transform:rotateY(var(--ry)) rotateX(var(--rx));transition:transform .55s cubic-bezier(.2,.8,.2,1),opacity .3s ease;
  animation:phone-in .9s cubic-bezier(.2,.8,.2,1) backwards}
@keyframes phone-in{from{transform:rotateY(-34deg) rotateX(10deg) translateY(28px);opacity:0}}
.stage__phone.is-out{transform:rotateY(calc(var(--ry) - 72deg)) rotateX(var(--rx)) translateZ(-70px);opacity:0;transition-duration:.23s;transition-timing-function:cubic-bezier(.5,0,1,1)}
.stage__phone.is-in{transform:rotateY(calc(var(--ry) + 62deg)) rotateX(var(--rx)) translateZ(-70px);opacity:0;transition:none}
.stage__screen{position:relative;overflow:hidden;border-radius:36px;background:#14161B;height:calc(var(--sw) * 2.1641px + 32px)}
.stage__screen::before{content:"";position:absolute;z-index:3;top:9px;left:50%;width:72px;height:20px;margin-left:-36px;border-radius:12px;background:#000}
.stage__screen iframe{position:absolute;top:32px;left:0;width:390px;height:844px;border:0;background:#fff;transform:scale(calc(var(--sw) / 390));transform-origin:0 0;opacity:0;visibility:hidden}
.stage__screen iframe.is-front{opacity:1;visibility:visible}
.stage__fallback{position:absolute;inset:32px 0 0;z-index:2;background:#fff}
.stage__fallback img{display:block;width:100%;height:auto}
.stage__ghost{position:absolute;top:50%;left:50%;width:calc(var(--sw) * .84px);padding:9px;margin:calc(var(--sw) * -0.909px - 9px) 0 0 calc(var(--sw) * -0.42px - 9px);border-radius:38px;background:#2A2D35;opacity:.5;
  animation:ghost-in .9s .25s ease backwards}
@keyframes ghost-in{from{opacity:0}}
.stage__ghost img{display:block;width:100%;height:auto;border-radius:30px}
.stage__ghost--l{transform:translateX(calc(var(--sw) * -0.78px)) translateZ(-190px) rotateY(30deg)}
.stage__ghost--r{transform:translateX(calc(var(--sw) * 0.78px)) translateZ(-190px) rotateY(-30deg)}
.stage__note{margin:4px 0 0;max-width:30em;text-align:center;font-size:14px;color:var(--ink-2)}
.stage__actions{display:flex;flex-wrap:wrap;align-items:center;justify-content:center;gap:10px 20px}
.stage__open{font-weight:700;color:var(--ink)}
@media (prefers-reduced-motion:reduce){
  .stage__phone,.stage__ghost{animation:none;transition:none}
}
.hero{display:grid;grid-template-columns:1fr 1.05fr;grid-template-areas:"copy stage" "try stage" "me stage";grid-template-rows:auto auto 1fr;column-gap:56px;align-items:start;padding-block:40px 72px}
.hero__copy{grid-area:copy}
.hero .me{grid-area:me;align-self:start}
.hero h1{font:700 clamp(42px,5.4vw,74px)/1.02 var(--display);letter-spacing:-.025em;margin:0 0 20px}
.hero .lead{font-size:20px;color:var(--ink-2);margin:0 0 28px;max-width:28em}
.me{display:grid;grid-template-columns:60px 1fr;gap:14px;align-items:center;margin-top:34px;padding-top:22px;border-top:1px solid var(--line);max-width:30em}
.me img{display:block;width:60px;height:60px;border-radius:50%;object-fit:cover;background:#E6E3DE}
.me p{margin:0;font-size:15px;color:var(--ink-2)}
.me b{color:var(--ink)}
/* sections */
.sec{padding-block:88px}
.sec > h2,.sec .h2{font:700 clamp(34px,4.2vw,54px)/1.05 var(--display);letter-spacing:-.02em;margin:0 0 12px}
.lede{font-size:18px;color:var(--ink-2);max-width:40em;margin:0 0 40px}
.group{display:flex;align-items:baseline;justify-content:space-between;flex-wrap:wrap;gap:8px 20px;margin:0 0 20px;padding-top:18px;border-top:2px solid var(--ink)}
.group h3{margin:0;font:700 24px var(--display)}
.group p{margin:0;color:var(--ink-2);font-size:15px}
.sites{display:grid;grid-template-columns:repeat(3,1fr);gap:36px 28px;margin-bottom:64px}
.card a{display:block;text-decoration:none}
.card .shot{border-radius:12px;overflow:hidden;border:1px solid var(--line);background:#fff;transition:transform .2s ease}
.card a:hover .shot{transform:translateY(-3px)}
.card h4{margin:14px 0 2px;font:700 20px var(--display)}
.vi{font-family:system-ui,-apple-system,"Segoe UI",Roboto,"Helvetica Neue",Arial,sans-serif}
.card h4.vi{font-weight:800;letter-spacing:-.01em}
.card .where{margin:0;color:var(--ink-2);font-size:15px}
.card .has{margin:8px 0 0;font-size:15px}
.landings{display:grid;grid-template-columns:repeat(4,1fr);gap:32px 24px}
.landings .shot{border-radius:24px;border:6px solid var(--ink);background:var(--ink)}
.landings .shot img{border-radius:18px}
.note{display:flex;gap:10px;align-items:flex-start;margin:40px 0 0;padding:16px 18px;border-radius:12px;background:var(--soft);font-size:15px;color:var(--ink-2);max-width:52em}
.note svg{color:var(--blue);font-size:20px;margin-top:2px}
/* pricing */
.price-wrap{background:var(--soft)}
.plans{display:grid;grid-template-columns:repeat(3,1fr);gap:0;border-radius:16px;overflow:hidden;border:1.5px solid var(--ink);background:#fff}
.plan{padding:30px 28px 28px;display:flex;flex-direction:column;gap:14px;border-right:1.5px solid var(--ink)}
.plan:last-child{border-right:0}
.plan h3{margin:0;font:700 24px var(--display)}
.plan .for{margin:0;color:var(--ink-2);font-size:15px;min-height:3.2em}
.amount{display:flex;align-items:baseline;gap:10px;flex-wrap:wrap}
.amount b{font:700 52px/1 var(--display);letter-spacing:-.02em}
.amount span{font-weight:700;font-size:14px;padding:3px 10px;border-radius:999px;background:#FCE6C4;color:#6B3F00}
.std{margin:-6px 0 0;font-size:15px;color:var(--ink-2)}
.time{margin:0;display:flex;align-items:center;gap:8px;font-weight:700}
.time svg{color:var(--blue)}
.plan ul{list-style:none;margin:0;padding:14px 0 0;border-top:1px solid var(--line);display:grid;gap:8px;font-size:15px}
.plan li{display:flex;gap:10px;align-items:flex-start}
.plan li svg{color:var(--blue);margin-top:4px}
.plan .btn{margin-top:auto}
.plan--main{background:var(--ink);color:#fff}
.plan--main .for,.plan--main .std{color:#C3C7D1}
.plan--main ul{border-color:#363A44}
.plan--main li svg,.plan--main .time svg{color:#9FB4FF}
.plan--main .btn{background:#fff;color:var(--ink)}
.plan--main .btn:hover{background:#E6EAFF}
.extras{display:grid;grid-template-columns:1fr 1fr;gap:28px;margin-top:32px;align-items:start}
.extra-group{display:grid;gap:12px}
.extra-group h3{margin:0 0 2px;font-size:18px}
.extra{display:grid;grid-template-columns:1fr auto;gap:4px 16px;align-items:baseline;padding:18px 22px;border-radius:14px;background:#fff;border:1px solid var(--line)}
.extra h4{margin:0;font-size:17px}
.extra b{font:700 24px/1.1 var(--display);white-space:nowrap}
.extra p{grid-column:1/-1;margin:0;color:var(--ink-2);font-size:15px}
.pay{margin:24px 0 0;font-size:15px;color:var(--ink-2);max-width:52em}
/* process */
.days{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(4,1fr);gap:28px;position:relative}
.days::before{content:"";position:absolute;left:0;right:0;top:15px;height:2px;background:var(--line)}
.days li{position:relative}
.days .d{position:relative;display:inline-block;padding:4px 12px;border-radius:999px;background:var(--blue);color:#fff;font:700 15px var(--display)}
.days li:last-child .d{background:var(--ink)}
.days h3{margin:16px 0 6px;font:700 21px/1.2 var(--display)}
.days p{margin:0;color:var(--ink-2);font-size:16px}
.always{display:grid;grid-template-columns:1fr 1fr;gap:56px;margin-top:72px;align-items:start}
.always ul{list-style:none;margin:0;padding:0;display:grid;gap:16px}
.always li{display:grid;grid-template-columns:40px 1fr;gap:2px 14px}
.always li svg{grid-row:span 2;width:40px;height:40px;padding:9px;border-radius:10px;background:var(--soft);color:var(--blue)}
.always li b{font-size:17px}
.always li span{color:var(--ink-2);font-size:15px}
.honest{border-radius:16px;padding:28px;border:1.5px dashed var(--ink-2)}
.honest h3{margin:0 0 8px;font:700 24px var(--display)}
.honest p{margin:0 0 10px;color:var(--ink-2)}
.honest p:last-child{margin:0}
/* faq */
.faq{display:grid;grid-template-columns:.8fr 1.2fr;gap:56px;align-items:start}
details{border-bottom:1px solid var(--line);padding:18px 0}
details:first-of-type{border-top:1px solid var(--line)}
summary{font-weight:700;font-size:18px;cursor:pointer}
details p{margin:8px 0 0;color:var(--ink-2)}
/* contact */
.contact{background:var(--ink);color:#fff}
.contact .wrap{display:grid;grid-template-columns:1.1fr .9fr;gap:56px;align-items:start}
.contact .lede{color:#C3C7D1}
.contact .btn--line{color:#fff;box-shadow:inset 0 0 0 1.5px #fff}
.contact .btn--line:hover{background:#262A33}
.send{background:#1F2229;border-radius:16px;padding:26px}
.send h3{margin:0 0 12px;font:700 22px var(--display)}
.send ol{margin:0;padding-left:20px;display:grid;gap:8px;color:#D5D8DF}
footer{padding-block:36px;font-size:15px;color:var(--ink-2)}
footer .wrap{display:flex;flex-wrap:wrap;justify-content:space-between;gap:16px 32px}
footer p{margin:0}
footer nav{display:flex;gap:18px}
/* example filter */
.filter{display:flex;flex-wrap:wrap;gap:8px;margin:0 0 26px}
.filter button{padding:9px 15px;border:0;border-radius:999px;background:transparent;color:var(--ink);font:700 15px/1.2 var(--body);box-shadow:inset 0 0 0 1.5px var(--line)}
.filter button:hover{box-shadow:inset 0 0 0 1.5px var(--ink)}
.filter button[aria-pressed="true"]{background:var(--ink);color:#fff;box-shadow:inset 0 0 0 1.5px var(--ink)}
.filter button span{font-weight:400;margin-left:5px;opacity:.72}
.card[hidden]{display:none}
.market{margin:18px 0 0;font-size:15px;color:var(--ink-2)}
.market a{font-weight:700;color:var(--ink)}
.ask{grid-column:1 / -1;align-self:start;display:grid;grid-template-columns:minmax(0,1fr) auto;align-items:center;gap:8px 32px;padding:28px;border-radius:12px;border:1.5px dashed var(--ink-2);aspect-ratio:auto}
.ask h4,.ask p{grid-column:1}
.ask .btn{grid-column:2;grid-row:1 / span 2}
.ask h4{margin:0;font:700 24px/1.15 var(--display)}
.ask p{margin:0;color:var(--ink-2);max-width:34em}
@media (max-width:1000px){
  .hero,.contact .wrap,.faq,.always{grid-template-columns:1fr}
  .hero{grid-template-columns:minmax(0,1fr);grid-template-areas:"copy" "try" "stage" "me";grid-template-rows:none}
  .stage{--sw:240;--ry:-8deg;--rx:3deg;margin-top:20px}
  .stage__3d{height:calc(var(--sw) * 2.1641px + 48px)}
  .stage__ghost{display:none}
  .try{max-width:none}
  .sites{grid-template-columns:1fr 1fr}
  .ask{grid-column:1 / -1;grid-template-columns:minmax(0,1fr)}
  .ask .btn{grid-column:1;grid-row:auto;margin-top:6px}
  .landings{grid-template-columns:1fr 1fr}
  .plans{grid-template-columns:1fr}
  .plan{border-right:0;border-bottom:1.5px solid var(--ink)}
  .plan:last-child{border-bottom:0}
  .days{grid-template-columns:1fr 1fr}
  .days::before{display:none}
  .nav a:not(.btn){display:none}
}
@media (max-width:620px){
  .sec{padding-block:64px}
  .sites{grid-template-columns:1fr}
  .extras{grid-template-columns:1fr}
  .days{grid-template-columns:1fr}
  .hero{padding-top:20px}
  .plan .for{min-height:0}
}

/* pains: the problems a small business owner already has, and what the site does about each */
.pains{padding-block:8px 40px}
.pains h2{font:700 clamp(28px,3.4vw,40px)/1.1 var(--display);letter-spacing:-.015em;margin:0 0 18px}
.pains__list{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:1fr 1fr;column-gap:48px}
.pains__list li{padding:20px 0 22px;border-top:1.5px solid var(--ink)}
.pain{margin:0 0 10px;font:700 20px/1.3 var(--display);letter-spacing:-.005em}
.fix{display:grid;grid-template-columns:22px 1fr;gap:8px;margin:0;color:var(--ink-2)}
.fix svg{margin-top:4px;color:var(--blue);font-size:18px}
/* phone dock: WhatsApp and prices stay one tap away once the hero is passed */
.dock{display:none}
@media (max-width:620px){
  .pains__list{grid-template-columns:1fr}
  .pain{font-size:19px}
  .hero h1{font-size:40px}
  .try{margin-top:22px}
  .try__types{flex-wrap:nowrap;overflow-x:auto;margin-inline:-24px;padding:2px 24px 8px;scrollbar-width:none;scroll-snap-type:x proximity;
    -webkit-mask-image:linear-gradient(90deg,#000 calc(100% - 44px),transparent);mask-image:linear-gradient(90deg,#000 calc(100% - 44px),transparent)}
  .try__types::-webkit-scrollbar{display:none}
  .try__types button{flex:0 0 auto;scroll-snap-align:start}
  .try__more{display:none}
  .dock:not([hidden]){display:flex;gap:10px;position:fixed;left:12px;right:12px;bottom:calc(12px + env(safe-area-inset-bottom,0px));z-index:40;padding:10px;border-radius:16px;
    background:rgba(251,250,247,.95);-webkit-backdrop-filter:blur(8px);backdrop-filter:blur(8px);box-shadow:inset 0 0 0 1px var(--line),0 12px 30px -12px rgba(21,23,28,.45);
    transform:translateY(160%);transition:transform .3s ease}
  .dock.is-on{transform:none}
  .dock .btn{flex:1;padding:13px 12px;font-size:16px}
  body{padding-bottom:88px}
}
@media (prefers-reduced-motion:reduce){.dock{transition:none}}